October 23, 2019
  • It wasn’t always called the Pumpkin Spice Latte. One of the original name ideas for the latte was Fall Harvest Latte. It became “PSL” because baristas needed an abbreviation for cups.
  • It was created by a man named Peter Dukes. Back in 2003, Peter Dukes was the director of espresso Americas for Starbucks (seriously, that’s a job title?) and served as the product manager who led the development of the Pumpkin Spice Latte.
  • The recipe was unchanged until 2015. The company removed artificial caramel coloring and replaced it with real pumpkin. Duh.
  • Starbucks reported an average of 100,000 #PSL tweets per day in 2018.
  • PSLs have brought in nearly $2 billion in sales since 2003.
  • PSLs are now available in more than 50 countries throughout the Americas and Europe, Middle East, and Africa regions.

SOURCE: Updated from an original post on popsugar.com, 11/10/2016