October 23, 2019
- It wasn’t always called the Pumpkin Spice Latte. One of the original name ideas for the latte was Fall Harvest Latte. It became “PSL” because baristas needed an abbreviation for cups.
- It was created by a man named Peter Dukes. Back in 2003, Peter Dukes was the director of espresso Americas for Starbucks (seriously, that’s a job title?) and served as the product manager who led the development of the Pumpkin Spice Latte.
- The recipe was unchanged until 2015. The company removed artificial caramel coloring and replaced it with real pumpkin. Duh.
- Starbucks reported an average of 100,000 #PSL tweets per day in 2018.
- PSLs have brought in nearly $2 billion in sales since 2003.
- PSLs are now available in more than 50 countries throughout the Americas and Europe, Middle East, and Africa regions.
SOURCE: Updated from an original post on popsugar.com, 11/10/2016